Launch a Successful Ad Grants Campaign

Plan, build, and launch a digital marketing campaign with Google Ad Grants.

Example outcome

Lesson details

Learning objectives

By the end of this lesson, students should be able to:
  • Activate an Ad Grants account
  • Design a digital marketing strategy
  • Build a Google Ads campaign
  • Evaluate the success of an ad campaign
  • Maintain an Ad Grants account over time

Time to complete

2—3 hours

Audience

  • Adult Learners

Digital tools

  • Icon representing the Search toolSearch

Skills

  • Account creation
  • Communication
  • Data analysis
  • Data visualization
  • Internet search
namespaces/google.engedu.apski/contents/Unit-65607977899265885807983602857460574157en