Congratulations on making a logo with image editing software!
You’ll use your logo later in this unit when you create a flyer and website for your
Logos can also be used to market your own artwork, crafts, food items, or other merchandise.
Take, for example, Moziah Bridges, founder and CEO of “Mo’s Bows.”
A crucial part of Bridges’ brand is his logo, which is printed on the tag of every
bowtie he sells.
Having a unique and memorable logo helps build *brand awareness*.
As more people recognize your logo, your brand awareness increases, and people will be more
likely to attend your event or purchase your product.
In the next activity, you’ll create an event flyer that uses your logo.