1. Introduction to Survey Customers and Analyze Responses

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Customer feedback is a great way to find out how satisfied your customers are with your business.

One way to get feedback is with a survey.

Survey results can help improve your product or service...

...and identify customers who are likely to promote your business through positive reviews, word of mouth referrals, and repeat sales.

In this activity, you will create a customer feedback survey using Google Forms.

You will determine what questions you will ask...

...and personalize your survey with colors and themes that complement your company’s brand.

You will analyze your survey data to identify where you can make changes to improve your product or service.

To start, open a new tab in your browser, and select Google Forms.

Create a new form...

...and give it a title.


  1. Create a new Google Form
  2. Give your form a title.